How to start
From the home screen after login, select Intelligence from the bottom of the input area. The wizard walks you through five steps.Step 1: Your context
Tell Intelligence who you are so it knows what signals matter.Step 2: What matters most to you
Select the signal categories you care about. Choose as many as you want.| Signal category |
|---|
| Pricing and packaging |
| Product updates |
| Key hires and exits |
| Funding and valuation |
| Blogs |
| Revenue |
Step 3: Who are you watching?
Add the URLs of the competitors you want to monitor.Add more competitors
Click Add more and enter another URL. Repeat for every competitor you want to monitor.
Step 4: Channel and frequency
Configure where Intelligence delivers your briefs and how often. Notification channels:| Channel | Status |
|---|---|
| Push notification | Available now |
| Email (your signup address) | Available now |
| Coming soon | |
| Slack | Coming soon |
| Telegram | Coming soon |
| Frequency | Description |
|---|---|
| Daily briefs | Selected by default. You receive a summary every day. |
| Weekly digest | A consolidated summary once per week. |
| Monthly digest | A high-level overview once per month. |
Step 5: Approval
Review everything you configured in the previous steps. When you approve, Rocket starts watching all the competitors and signal categories you selected. Your first brief arrives within 24 hours.After approval, Intelligence begins processing immediately. You do not need to keep the page open.
After setup: managing from the dashboard
Once your wizard is approved, everything is managed from the Intelligence panel:- Add or remove competitors - click the competitor management button in the sidebar
- Review daily briefs - summary of what changed across all competitors since your last brief
- Browse all signals - the full feed, filterable by competitor, channel, or date
- Open competitor profiles - six-tab view (Overview, News, Website, Customers, People, Social) for each tracked company
What to watch for by signal type
Pricing changes Worth analyzing immediately. Price changes signal positioning shifts, competitive pressure, or a push into a new segment. New feature launches Cross-reference with their hiring patterns (People tab) and job listings to understand investment level. Messaging changes Homepage headline and positioning changes often precede a campaign or audience pivot. Compare old vs. new in the Website tab. Leadership changes New VP of Sales, CPO, or CMO hires often signal upcoming strategic shifts. Worth monitoring over the following quarter. Customer wins and case studies New logos in sectors you’re targeting indicate competitive movement in those accounts.Common configuration mistakes
Vague company context
Vague company context
“We make software” tells Intelligence nothing about what matters to you. Describe your product, your target customer, your stage, and what competitor moves would change your plans. Better context means better signal curation.
Too many competitors upfront
Too many competitors upfront
Adding 20 competitors immediately floods your daily brief with noise. Start with your three to five most direct competitors and add others over time as you see what the dashboard surfaces.
Selecting every channel
Selecting every channel
More channels means more signals, not better signals. Pick the channels that match your competitive priorities. If you don’t care about hiring patterns yet, leave People unchecked for now.
Daily frequency by default
Daily frequency by default
Daily briefs work for very fast-moving markets. For most teams, weekly is enough - and keeps the signal-to-noise ratio healthy. Switch to daily for specific competitors if something heats up.
What’s next?
Prompting for Solve
Frame strategic research questions effectively.
Prompting for Build
Describe apps and features for better results.
Intelligence
Learn how Intelligence and the dashboard work.
Competitive response workflow
React to competitor changes with a structured workflow.