Market research, landing pages, competitive intel, and website refreshes with Rocket.new.
Copy-paste prompts for marketers - from researching markets and building landing pages to tracking competitors and refreshing websites. Each prompt tells you which task type to use and what to expect.
Replace the placeholder details (in brackets) with your own brands, URLs, audiences, and campaign specifics.
Who is the ideal customer for [your product/service]? Build a detailed profile covering: demographics (age, role, company size), psychographics (motivations, pain points, goals), buying behavior (where they research, what influences decisions), and channels where they spend time online. Include at least 3 distinct personas if the audience is broad.
What to expect: Detailed buyer personas with demographics, motivations, and channel recommendations.
Analyze how [Competitor A], [Competitor B], and [Competitor C] position themselves. For each, document: their headline and tagline, the primary value proposition, key messaging themes on their homepage, their tone of voice, and how they differentiate from alternatives. Identify messaging gaps we could own.
What to expect: A messaging teardown with positioning analysis and opportunities for differentiation.
What content topics should a [your type of company] be creating to attract [target audience]? Analyze what's ranking for [target keywords], what competitors are publishing, and what questions [target audience] asks on Reddit, Quora, and industry forums. Recommend a content calendar with 10 topic ideas, each with a suggested format (blog post, guide, comparison, case study) and target keyword.
What to expect: A content strategy with 10 prioritized topic ideas, formats, and target keywords.
Build a landing page for the launch of [product name]. Include: a hero section with headline "[your headline]" and a product screenshot placeholder, a "Problem → Solution" section, a 3-column benefits section with icons, a "How it works" section with 3 steps, a testimonials carousel with 3 placeholder quotes, a pricing section with [number] tiers, an FAQ section with 5 questions, and a footer with links. Use [brand colors] and a modern, conversion-focused design.
What to expect: A complete, conversion-optimized launch page ready to deploy.
Build a lead capture landing page for [your offer - e.g., free ebook, webinar, product demo]. Include: a headline focused on the benefit ("[benefit-focused headline]"), a description of what they'll get, a 3-point bullet list of key takeaways, a lead capture form (name, email, company), social proof (logos of companies or "Join 5,000+ subscribers"), and a strong CTA button. Keep it minimal - one page, one goal: capture the lead.
What to expect: A focused lead gen page designed to maximize form completions.
Build a "[Your Product] vs [Competitor]" comparison page. Include: a side-by-side feature comparison table (at least 10 rows), a section highlighting our key advantages with icons and descriptions, a customer testimonial about switching from [Competitor], a CTA section with "Switch to [Your Product]" button, and an FAQ addressing common switching concerns. The design should be professional and objective in tone.
What to expect: A comparison page that positions your product favorably while remaining credible.
Intelligence monitors competitors continuously after a one-time setup. Run the Intelligence setup wizard from New task → Intelligence and signals arrive in your dashboard automatically.
In the wizard’s Your context step, describe your market category and what kinds of industry news matter to your positioning. Intelligence monitors news sources and social automatically for all your tracked competitors.What to expect: A regular stream of industry signals - launches, partnerships, funding rounds, and market shifts - in your daily Intelligence briefs.
Redesign our homepage at [your-site.com]. Keep the core messaging but modernize the design: update to a contemporary layout with larger hero text, more whitespace, and modern illustrations or abstract graphics. Improve the CTA hierarchy - make the primary CTA (sign up / get started) unmissable. Ensure the mobile version feels native, not just responsive. Match our brand colors: [list colors].
What to expect: A modernized homepage that preserves your messaging with an improved visual hierarchy.
Redesign our blog at [blog-url.com]. The current design feels dated. Modernize the layout with: a featured post hero section, a clean card grid for recent posts, category filtering, estimated reading time badges, author avatars, and a newsletter signup section. The reading experience should feel like Medium or Notion's blog - clean, focused, and easy to scan.
What to expect: A modern, reader-friendly blog layout that encourages engagement and subscriptions.
