Competitive Teardowns with Solve | Rocket.new

Solve produces structured competitive breakdowns covering features, positioning, strengths, and weaknesses. Instead of spending days auditing competitor websites manually, create a Solve task and get a structured analysis. Pair your teardown with a market analysis to see both “how big” and “who’s here” in one picture.

What Solve covers in a teardown

Analysis type	What you get	Best for
Feature comparison	Side by side feature matrices across competitors	Product planning, differentiation strategy
Positioning analysis	How each competitor positions themselves (messaging, audience, value props)	Marketing strategy, brand positioning
SWOT analysis	Strengths, weaknesses, opportunities, and threats for each competitor	Strategic planning, board presentations
Pricing comparison	Plan tiers, feature gating, and pricing model breakdown	Pricing decisions, packaging strategy
User sentiment	Common praise and complaints from review sites and forums	Product differentiation, feature prioritization

Example prompts

Feature comparison
SWOT analysis
Positioning analysis
User sentiment
Full teardown

Compare Figma, Sketch, and Adobe XD on their core features: prototyping, collaboration, design systems, developer handoff, and plugin ecosystem. Create a feature matrix and identify where each tool is strongest and weakest.

Run a SWOT analysis on Shopify as an e-commerce platform for small businesses. Consider their recent AI features, international expansion, and competition from Amazon and newer players like Fourthwall.

How do Linear, Jira, and Shortcut position themselves differently? Analyze their homepage messaging, target personas, and key differentiators. Which positioning leaves the most room for a new entrant?

What are the top 5 complaints about HubSpot CRM from G2, Capterra, and Reddit? Group them by theme and estimate how many users each issue affects. What does this reveal about opportunities for a competing product?

Do a full competitive teardown of the email marketing space. Compare Mailchimp, ConvertKit, Beehiiv, and Resend on: features, pricing, target audience, strengths, and weaknesses. End with a gap analysis showing underserved needs.

What results include

A competitive teardown report contains five sections. The gap analysis at the end connects findings to your strategic options.

Report section	What it covers
Executive summary	The competitive landscape at a glance: who is leading, where the gaps are, and the biggest takeaway for your strategy.
Competitor profiles	Brief overview of each competitor: what they do, who they target, approximate scale (revenue, users, funding), and core value proposition.
Feature matrix	Side by side comparison table showing which competitors offer which features. Solve marks gaps and relative strengths for easy scanning.
SWOT or positioning framework	Depending on your prompt, a structured SWOT analysis for each competitor or a positioning map showing differentiation.
Gap analysis and recommendations	Where the white space is: features nobody offers, audiences nobody serves, or positioning nobody owns.

Example feature matrix

Here is a condensed example of what a feature comparison looks like in your report:

Feature	Figma	Sketch	Adobe XD
Real-time collaboration	Full multi-user	Limited (via Sketch for Teams)	Basic co-editing
Browser-based	Yes	No (Mac only)	No (desktop app)
Prototyping	Built-in, interactive	Built-in, basic	Built-in, advanced
Design systems	Robust (shared libraries)	Symbols and shared styles	Limited
Developer handoff	Inspect mode + Dev Mode	Sketch Cloud inspect	Design specs
Plugin ecosystem	2,000+ plugins	700+ plugins	300+ plugins
Pricing (per editor/mo)	$15	$12	Included in CC ($55/mo)

Example SWOT output

Strengths
Weaknesses
Opportunities
Threats

Market-leading real-time collaboration with no install required
Strong network effects (designers bring their entire team onto the platform)
Extensive plugin ecosystem created by the community
Free tier that is genuinely usable for small teams

Tips for better teardowns

Name your competitors explicitly

Do not ask Solve to “find my competitors.” Name 3 to 5 specific competitors and ask for the comparison. You know your space better than any AI. Give it the right targets to analyze.

Specify comparison dimensions

Tell Solve what matters: features, pricing, target audience, tech stack, go-to-market strategy, or user sentiment. Specifying dimensions keeps the analysis focused on what is actionable for you.

Request a specific framework

Ask for “a SWOT analysis,” “a positioning map,” or “a feature matrix.” Named frameworks give Solve a clear structure to work with. The output is also easier to share with your team.

Follow up on surprises

If the teardown reveals something unexpected, ask a follow up question to explore it. “Tell me more about why no one has solved X” often surfaces the most valuable insights. Use @-mentions to carry findings forward.

Combine with market analysis

Run a market analysis first to understand the landscape, then do a competitive teardown within that context. The combination gives you both the size and the player map.

What’s next

Pricing strategy

Use competitive insights to inform your pricing model.

Product direction

Turn competitive gaps into product roadmap priorities.

Reports

Export and share teardown results with your team.

SOLVE

RESEARCH

WORKING WITH RESULTS

Competitive teardowns

What Solve covers in a teardown

Example prompts

What results include

Example feature matrix

Example SWOT output

Tips for better teardowns

What’s next

Pricing strategy

Product direction

Reports

​What Solve covers in a teardown

​Example prompts

​What results include

​Example feature matrix

​Example SWOT output

​Tips for better teardowns

​What’s next

Pricing strategy

Product direction

Reports

What Solve covers in a teardown

Example prompts

What results include

Example feature matrix

Example SWOT output

Tips for better teardowns

What’s next